Adriana Tovalin
Junior graphic designer with a background in branding, marketing and visual storytelling. Probably at AMC watching a movie or browsing magazine layouts. Based out of Los Angeles, CA.


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Work

1. Mad Max: Fury Road Key Art (Concept
   
2. Film Festival at Hollywood Park
   
3. Playstation Portal Advertising Campaign (Concept)
   
4. Sports Graphics
   
5. The Orange Catholic Foundation
   
6. Music + Entertainment
7. TOVALT Archive

Index

Playstation Portal Advertising Campaign
Branding, Art Direction, Digital Media, Print
For this assignment, I was tasked in creating an advertising campaign for Sony’s PlayStation Portal. The PlayStation Portal is a hand-held device that allows users to stream installed games directly from their PS5 over Wi-FI. In this campaign, I capture both PlayStation’s newer and older audiences by drawing inspiration from their more unique ads from the early 2000s (PS2, PSP) and combining it with their bold branding today.

Course: 323A Graphic Design
Instructor: Fernando Del Rosario